What is it? Online service Art Buddies helps bring together groups of people interested in attending the same exhibitions or performances. The team noticed that a reluctance to go alone is preventing some people from attending cultural events.
Art Buddies allows novices to see things they otherwise wouldn’t by connecting them with knowledgeable enthusiasts. The Art Buddies team have tested an early stage prototype with target user groups. This has helped them to refine what a successful and engaging experience might look like.