Culture Hack East Round-up 6: Pitching to the Panel

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The Ideas Lab grand finale involved pitching digital prototypes to a panel of experts, including Rachel Drury (Arts Policy Researcher in Residence, University of Cambridge), Daniel Jones (Erase), Zoe Svendsen (Metis Arts), Georgia Ward (Arts Council England) and Rob Toulson (CoDE).

This session began with informal updates on two projects. Richard Hall from Cambridge Country Council updated the group on his ideas around audience data visualisation and Daniel Pitt from the Junction explained his ideas around the peer recommendation models within the arts.


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Three diverse formal pitches for projects followed. The first pitch was led by Anusha Iyer (Tribal Labs), Lisa Hann (River and Rowing Museum) and Dr Leah Tether (Anglia Ruskin University)- surrounding an application to engage young rowers with the history of their sport.

Second, Dr Chris Wingfield (Museum of Archaeology and Anthropology) and Billy Gibson (Atlas Live) introduced an idea for a tablet application bringing to life archaeological finds around Cambridge using data drawn from an existing display at the Museum of Archaeology and Anthropology.

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Finally Pascal Auberson (Specialmoves), Dr Richard Hoadley (Anglia Ruskin), Philip Parr (Parrabbola) and Kim from Dance Digital presented their paper prototype, which aimed to encourage wider arts engagement through a buddying system.

We are delighted that after careful deliberation by the judging panel the three pitched projects were each successful in gaining £2,500 towards their development into digital prototypes before the end of March 2013.
Congratulations to the successful project teams – and watch this space for updates!


This guest blog was written by Alexandra Reynolds, PhD student at Kingston University.